MEMBERADVERTISINGRATECARD
7x24MAGAZINEOPPORTUNITIES
Following are the Editorial Guidelines together with the Member Advertising Rate Card. Advertisers
interested in placing an admay fax the insertion order to 7x24 Exchange at 212.645.1147 or
email to
. Questions? Please call Tara Oehlmann at 646.486.3818 x104.
Advertiser indemnifies 7x24 Exchange against losses or liabilities arising from this advertising. 7x24 Exchange assumes no liability whatsoever,
except to the extent of a one time paid advertisement of the same specification, in the next or similar publication, if any proven or admitted
errors or omissions have occurred. Payment is due upon receipt of the invoice. Interest shall be charged at 2% per month compounded to yield
26.82% per year on overdue accounts. Revisions to previously submitted ad copy are subject to additional charges. A charge of $30.00will be
levied for returned checks. In the event of a contract cancellation, the advertiser or agency agrees to repay 7x24 Exchange any discounts
granted for multiple insertions less any discount applicable for the number of insertions completed in the contract. All cancellationsmust be
received in writing prior to the advertising sales deadline. All premium positions are non-cancelable. Prices are net of agency commission.
BLACK ANDWHITE RATES
Size
1X
2X
3X
Full Page
$1,500
$1,300
$1,100
2/3 Page
1,100
1,000
900
1/2 Page Island
900
800
700
1/2 Page
700
600
550
1/3 Page
600
550
500
1/4 Page
500
450
400
COVERS& PREMIUM POSITIONS – INCLUDES 4 COLOR
Size
1X
2X
3X
DPS
$5,000
$4,500
$4,000
2nd / 3rd Cover
2,500
2,200
2,000
4th Cover
3,500
2,750
2,500
Full Page
1/4Vertical
1/4Horizontal
1/3Vertical
1/3Horizontal
1/2Vertical
1/2Horizontal
1/2 Island
2/3Vertical
2/3Horizontal
Live Area: 7.5” x 10”
Trim Size: 8.5” x 11”
Bleed Size: 8.75” x 11.25”
Halftone Screen: 133 lines up to 150 lines
DPSMechanical Requirements:
Live Area: 16” x 10”
Trim Size: 17” x 11”
Bleed Size: 17.25” x 11.25”
Halftone Screen: 133 lines up to 150 lines
8 1/2” x 11”MECHANICAL REQUIREMENTS
COLOR RATES
Process Color (4/c):
$900
Revisions and Proofs:
$50
Position Guarantee:
15% premium
*Non-Members add 40% to all rates
NON-BLEED ADDIMENSIONS
Size
Width Length
Full Page
7.5”
10”
2/3 Horizontal
7.5”
6.5”
2/3 Vertical
5”
10”
1/2 Island
4.875”
7.5”
1/2 Horizontal
7.5” 4.875”
1/2 Vertical
3.625”
10”
1/3 Horizontal
7.5”
3.25”
1/3 Vertical
2.5”
10”
1/4 Horizontal
4.5”
3.25”
1/4 Vertical
3.25”
4.5”
EDITORIALGUIDELINES
Manuscript specifications:
Feature articles vary in length from 500 to 2,000
words. While we accept articles in a variety of formats, it prefers to receive
materials on CD. All articlesmust be received by the deadline to be
considered for a specific issue. Material submitted after the deadline will be
considered for the following issue.
Bylines:
All articles should include a brief (1-2 sentence) author biographical
sketch at the end of the article, that includes the author’s name, title,
affiliation, address, and phone number. Photos of authors are never used. We
do not pay authors for contributions.
Visuals:
Authors are encouraged to submit photographs and charts, graphs,
or other illustration that will help readers understand the process being
described, though it does not guarantee that visuals will be used with the
article. Submit all charts, graphs, and other artwork separately; do not
incorporate them in the body of the article. Indicate captionmaterial
separately. We reserve the right to publish submitted visuals.
Editorial procedures
All articles are reviewed for suitability. Acceptedmaterials are then edited for
grammar and to conformwith our editorial style. All attempts aremade to
preserve the author’s writing style, however, we have the right to edit for style,
clarity, and to fit space allotments, and tomake final selection on headlines,
subheads, and graphic treatment. Manuscript submission implies author
agreement with 7x24 Exchange’s Editorial Policies.
Copyright
We require first serial rights for submitted articles. Thismeans the author(s)
grant us the right to publish the article for the first time. We also request
permission for electronic distribution on 7x24 Exchange’s web site,
.
Disclaimer
The responsibility for accuracy remains with the author. The opinions and
information in bylined articles in this publication are those of the authors and
do not necessarily reflect those of the Officers and Board of Directors of 7x24
Exchange.
Press optimized PDF or EPS accepted.
No JPEG or TIFF accepted.
Convert all spot colors to CMYK.
Do not use 4 color black. All 4 color
black will be replaced with 100%
black at the advertiser’s expense.
Fontsmust be embedded or outlined.
Maximum ink density 280%
